Blog - Knowledge Is The New Pink

Think women over 70 don’t need breast screening? Think again.

September 15, 2021

Think women over 70 don’t need breast screening? Think again. A recent analysis of more than 220,000 mammograms published recently in JAMA Oncology found that breast density, along with the…

Once a year, every year.

July 29, 2019

Jim Koehler

You want more proof? You got it. If you follow this blog you’ve heard me tout the benefits of annual screening starting at age 40. Plenty of doctors agree with…

The Passing of a Legend: Nancy Cappello

November 28, 2018

Jim Koehler

Sadly, Nancy Cappello passed away on November 15, 2018. She was the champion of the breast density issue, and the driving force behind legislation that has now been passed in…

As it turns out, breast cancer discriminates

October 23, 2018

Jim Koehler

For years, it has been known that Ashkenazi Jewish women have a higher risk for BRCA1 and BRCA2 gene mutations, and because of this, are at a higher risk for…

New Study Proves The Fallacy Of The 2009 USPSTF Recommendations

May 29, 2018

Jim Koehler

A few years ago I visited a breast center in the Midwest and was talking to the medical director. We were discussing many topics but the subject of the 2009…

High BMI and Breast Cancer Screening

December 7, 2017

Jim Koehler

It is already widely known that being overweight or obese increases breast cancer risk for many women. For the first time, however, a study presented at this year’s RSNA (Radiological…

Tomo, for sure. Breast tomosynthesis—also known as 3D mammography—is an outstanding innovation that has dramatically impacted breast cancer screening. In a nutshell, it finds more cancers and it finds them…

False-positive? Don’t let it affect your screening routine.

February 28, 2017

Jim Koehler

An unfortunate drawback to mammographic screening is the relatively high number of false-positives experienced by women undergoing the test. It is estimated that up to 10% of women experience a…

Just in time for Breast Cancer Awareness Month: Fresh Controversy

October 25, 2016

Jim Koehler

Once again, a clinical study is released claiming that screening mammography is more or less useless. Once again, the media jump on the story. And once again, the study is…

You’re one in a million. Or maybe just one in 2,000…

August 17, 2016

Jim Koehler

I’ve said it before and I’ll say it again. The media are killing women. And ironically, many of the journalists and television producers responsible for this are women. Case in…